About Zoe

Hello, I'm Zoe and I live in Coventry, with my fiancé and our son, Rupert. I am a strength and physique coach specialising in helping brides-to-be make a physique transformation for the BIG DAY and BEYOND!

My mission is to help you get toned and feel confident on your wedding day! I want to make it simple for you to start your physique transformation journey without having to waste time with “keto”, “fasting”, and all the other “fad and low carb diets”.

In addition to running my Instagram page, working with clients one-to-one, and supporting my members on my Strong not Skinny Program, I am always continuing my nutrition and fitness education, so I can create a variety of affordable and free resources on how to burn fat and sculpt lean curves so you can strut down the aisle feeling beautiful.

Do this one thing to get Dress Fitting Ready!

Grab this FREE e-book, by joining my mailing list. Find out the secret physique models swear by to get lean and stay in shape.

How's this for inspiration?

More about Zoe...

Having practiced hot yoga since 2012, I decided it was time to help others find their love for yoga, and have since qualified as a 200hr yoga instructor. I teach at various studios across London, the West Midlands, as well as at PureGym Warwickshire.

"yoga is not about touching your toes, it is about what you learn on the way down". Jigar Gor.

As a former chef, I have an obsession with food and nutrition. You may also find me teaching the odd cookery classes at the award-winning cookery school, the School of Wok, Covent Garden, London.

Going dress shopping soon and need some quick, delicious, high-protein meal plans that will burn fat in just 8 weeks?

Congratulations on your engagement! Are you ready to get toned and drop a few dress sizes?

The Strong not Skinny is a 12-month comprehensive program that helps brides-to-be navigate the confusion, challenges, and stress of getting dress fitting ready.

I have always hated my legs and bum.

I spent most of my teenage years and adult life feeling self-conscious about my weight. For years I felt anxious about and ashamed of my body.

So to get a body I actually felt comfortable in, I tried Atkins, Weight Watchers, Slimming World and Keto. I killed myself running 5k and then 10k multiples times a week, trying to get my dream body. There was even that time I did a weird lemon syrup detox…

…And after all that, I STILL didn’t have the body I wanted. A body I felt comfortable showing public or happy in. And I HATED how I looked in swimwear.

My stomach was always flabby. My upper thigh was always bulging and so hard to shift. And my bum was a curious mix of both cellulite-filled AND flat. No matter what I ate (or didn’t eat!) or how religiously I worked out, nothing seemed to drastically change.

My weight and size have always yo-yo'd up and down. I guess that's why they call it yo-yo dieting because that's what I did for far too many years...

...Until I started lifting weights and finding a nutrition strategy that includes eating CARBS. Alongside this, I used my yoga training to work through the blocks in my head that told me ‘you can’t do this'.

Sounds too good to be true but, my body fat started melting away. And in its place: lean, sculpted curves. I *finally* had a shapely bum, a flat stomach, and a gap between my thighs. For the first time in my life, I had (and still have) complete body confidence.

It's time you too stopped yoyo dieting!


Zoe is someone with the most beautiful positive energy who has motivated and inspired me. She has a supportive teaching style which has helped me to focus on my own goals and made them feel achievable. Zoe has helped me to understand a new way to approach my fitness and health in a way that feels more sustainable for the long term than things I have previously tried. I have learned such a depth of knowledge about nutrition and training which I never knew before. I feel like I have come away with new tools for the future along with fantastic results I am enjoying in the present. Thank you Zoe - I am so grateful

Fran. D


Zoe has become an essential part of my week. Her style is just the right level of challenging and she’s not afraid to give me the crucial push and motivation I need to keep training hard – it's the best sensation. I feel confident in her abilities as a coach and would recommend her to anyone who needs motivation and accountability.

Vanessa. Z


I started working with Zoe when she became an instructor at multiple gyms I worked at over a period of a few years. During that time, she was professional, engaging, and motivating for all members she helped. I can 100% credit her personality, people skills, and motivational demeanor to why her sessions were so successful, and why we received so many positive feedback comments from them. Zoe is a credit to herself and her profession; you can’t go wrong by working with her.

Alex. S

PureGym Manager, Coventry

My Services

Confidence Call $49

60-Minute Phone or Zoom Consultation

I'd love to jump on the phone with you to put your mind at ease and give you some reassurance, tools and guidance. This call is your chance to ask all the questions you want!

This service is perfect for anyone struggling with their physique goals and who just needs a confidence boost. It’s perfect for you if want to know if you're on the right track.

Email Support Package $97

Email Support & Follow-Up

This option is ideal if you're an email kind of person and if you just need some help with a couple of issues! This is your chance to get my expertise to help you determine realistic goals and work towards building a healthier relationship with food, fitness, and most importantly your body.

After your email consultation and analysis, you will be sent a personalised e-mail package full of resources. After a week, there will a chance for you to ask all your questions and refine things as necessary.

Comprehensive Consultation Package $159

(or three payments of $57.00)

4 Weeks of Support

This is for you if you are in need of lots of tough love guidance and accountability support to help you reach your physique transformation. I would love to give you all the help you need in order for you to fully understand what it takes to make a physique transformation possible for your lifestyle!

In this comprehensive package, you'll have my expertise for an entire month so you get through any training and nutrition challenges and talk through all of your pain points.


Wedding planning is stressful enough, let me help you zip up the dress without the stress!

For brand collaborations please email: hello@thepumpedyogi.com

Join my newsletter

Sign up with your email address to receive special discounts, offers announcements & news.

You can unsubscribe anytime. We HATE spam, your email is 100% secure.

Powered by